Owners

Professional Property Management for Building Owners

Professional Property Management

Whether you own rental properties, either as multifamily apartment buildings or individual residences, are holding investment properties for resale one day, or are looking to the rentals you own as a major source of income, trying to self-manage can be overwhelming.

Borba Investment Realty

Borba Property Group can help. We offer a range of residential property management services and work with you to design a property management plan that meets your needs. We offer market research, marketing, rental agreements, maintenance, collections and repair services. You can be confident in the knowledge that your property is in good hands with skilled property managers.

Management Services

Pre-Investment Services

  • Complimentary property inspection, with broker and client

  • Market rent competitive assessment

  • Property and vacant unit improvement recommendations

Client Advisory Services

  • Full-service property management company

  • Over 30-years of local property management expertise

  • Advise client on major decisions

  • Continuous rent competitive assessment

  • Advise on property and unit improvements over time

Leasing Services

  • Marketing vacancy with excellent photos and description

  • Finding qualified residents using refined leasing qualification standards

  • Comprehensive move-in process

Maintenance Services

  • 24-hour emergency assistance

  • Yearly property inspections

  • In-house maintenance team coupled with reputable vendors

  • Turnover and recommendations on improvements that create value

Resident Relations

  • Working with residents on lease, maintenance, and neighboring issues

  • Extensive employee training in management and resident relations

  • Handling all complaints and inquiries

Accounting and Reporting

  • Rent collection online or at known retailers (offering cash payment option)

  • Detailed monthly owner statements via online owner portal

  • Service all ownership-associated bills

  • Maintain comprehensive records of all transactions
We also offer short-term vacation rental property management services. Whether you are interested in short-term vacation rental property management through services like Airbnb, VRBO or others, we can manage the vacation property for you:

Vacation Rental Management Services

  • Administration and communications

  • Rental

  • Marketing

  • Cleaning

  • Guest arrival preparation

  • Accounting
If you are interested in our services and want to see if we would work well together, please call Michael Borba at (562) 924-3858.

We frequently work with referral partners, by supporting real estate brokers with investment property clients and by offering educational investment property programs. Please contact Michael Borba for more information.

Our Technology

Our apartment property management and accounting platform is web-based and secure through AppFolio, a system that allows our experienced team to manage your property efficiently, securely and professionally. The system provides these benefits:
  • Respond quickly to both owners and residents.
At any time and from anywhere, we can access data about your property or home securely. Sensitive records are safely stored in a state-of-art data center, automatically and routinely backed-up.
  • Email and online monthly owner statements save time and paper.
Emailed statements are concise and easy-to-read, detailing the performance of your property for the previous month. Statements can also be viewed online via the secure Owner Statements portal.
  • Process and respond to maintenance requests more quickly.
Using electronic work orders, we quickly resolve issues by accessing vendor information online for more efficient communication. All records are stored for future access and reference.
  • Pay you even faster every month.
Deposits can go directly into your bank account using ACH (electronic payments).
  • Market your properties in more locations across the Internet, filling vacancies much faster.
Our integrated system lets us quickly and professionally advertise your property’s apartments for rent on our web site, Craigslist, and other internet locations.
  • Prospective residents can apply online with the click of a button.
Online applications are integrated with all vacancy postings, saving application time and ultimately filling available apartment vacancies more quickly.
  • Residents can pay rent online.
Greater online convenience means less time in receiving and managing rent checks each month, adding value and convenience for residents.

Our Geography

Local knowledge means better market knowledge for the properties we lease and manage for our clients. Local knowledge means deep experience with local, skilled maintenance team and resources, providing value for our clients’ property needs.

While we do serve properties in other cities for clients, our core service area includes these cities:
Anaheim
Artesia
Bellflower
Buena Park
Burbank
Carson
Cerritos
Compton
Cudahy
Cypress
Downey
Fullerton
Gardena
Hawthorne
Inglewood
Long Beach
La Habra
Lakewood
La Mirada
Lawndale
Manhattan Beach
Marina del Rey
Norwalk
Paramount
Placentia
Redondo Beach
Rolling Hills
Santa Ana
Seal Beach
Signal Hill
San Pedro
Torrance
Whittier

Owners' Blog

compass
By Michael Borba 30 Dec, 2020
Investing in rental properties can be profitable provided you start out with a strategy and clear goals. Some of the advantages of real estate investing include: Diversifying your portfolio with an asset that will be a hedge against inflation Reducing your tax burden while generating income/steady cash flow Owning hard assets that provide an excellent basis for financing other investment opportunities Mitigating legal risks thanks to a well-defined legal structure, such as a limited liability corporation (LLC) But real estate can be a tough business, and you’ll want to consider the pros and cons before you begin. What are Your Investment Goals? Most people who buy an investment property to rent have one of two main goals: Either they want to invest to generate cash flow (passive income), or They want to achieve aggressive equity growth. Let’s look at the pros and cons of each. Investing to Generate Cash Flow This is usually a longer-term approach. Buy-and-hold properties generate greater cash flow and are less management-intensive. You’ll have more stability with lower tenant turnover, too. However, while property values may grow with time, a more aggressively managed property will see a greater increase in value in the same period. On the other hand, it’s easy to let your attention slip. Because of that, we recommend a compulsory review of the property on a quarterly basis. This will help you preserve your investment, generate top dollar in your market, and avoid nasty surprises. Investing to generate cash flow can be the right choice for you if: Your goal is to have a revenue stream from rental property Investing in and holding real estate is a core part of your long-term financial plan You want to build equity to finance other investment opportunities Investing for Maximum Sales Price or Value for Refinance If you’re looking for a shorter-term gain and are not so concerned about ongoing cash flow, this might be the right approach for you. The advantage here is that you’ll receive a higher valuation for a sale, or to recapitalize and re-invest to generate maximum returns. You’ll realize gains more quickly, freeing capital for other purposes. However, you may see higher tenant turnover because rents will be higher and this will negatively impact the cash flow of the property. You’ll have the challenge of finding tenants and maintaining the property, too. There will also be a higher risk of cash losses because of higher fixed costs and you may not be able to take advantage of long-term capital gains rules. Investing for a maximum sales price or value for refinancing might make sense for you if: You are looking for ways to increase your short-term investment returns You are not looking to live off of, or depend on the cash flow from your investment, in the current period The stock market is not offering good investment prospects in the short term Which Approach Is Right For You? Which approach you take depends on your unique situation and goals.
glasses
By Michael Borba 30 Dec, 2020
Savvy investors in residential real estate are always looking for ways to improve their investment property ROI. One approach is to try and increase rents, assuming this option is available to you. If your tenants are paying well below the market, even with COVID-19 concerns, we recommend you continue to raise rents. If you're near the market, then be patient until we better understand the impact the coronavirus will have. Cheaper Isn’t Always Better Sometimes increasing your return on investment isn't just about controlling costs or raising rents; it's about investing in your property wisely. Take the long view: you may need to spend some money to protect your investment for the long term. Periodically review mortgage interest, insurance, and property tax payments with a professional. A good advisor can help you keep these costs down. Don’t settle when it comes to tenant searches. Finding the right tenant can save many thousands of dollars in the long run. There will likely be less property damage. And a happy tenant will stay longer, reducing turnover costs. Determine an acceptable turnover rate and vacancy allowance for your situation based on your goals and pricing strategy. This will help you stay ahead of trends and be prepared should the rental market head downward. When it comes to maintenance, don’t simply choose the lowest bidder. While you should look for competitive pricing, hire a maintenance vendor that is insured and will stand behind their work. What to Look for In a Property Management Firm In addition to the expertise a reputable property management firm can bring, not everyone is cut out to be a landlord. Look for a property management firm that: Communicates with you and with tenants openly and often Stays on top of details and keeps excellent records Identifies and retains good renters Acts promptly and legally when there’s a problem, and can support actions with accurate notes in case a tenant threatens a lawsuit or other legal challenge Has many vendors to choose from and understands when maintenance is priced correctly Borba Offers More to Our Customers Customer service is our top priority. Our team of employees and contractors are knowledgeable and skilled; they work with their heads and hearts. We value relationships and treat everyone with respect because we believe great people make a great company. We believe in doing the right thing, taking ownership, and being accountable even when no one else is looking. In addition to our decades of experience in property management, Borba Property Group offers many conveniences, including: Owner portal where you can view financial statements, access documents, and set up online payment options Resident portal where tenants can submit maintenance requests and pay rent Online rental applications that streamline the application process The ability to pay rent at convenient locations like CVS and 7-Eleven Contact us to learn more about how we can help you improve your investment property ROI.
our team
By Sonya Borba 30 Dec, 2020
One of the biggest headaches a property owner or investor faces is tenant turnover. The root cause is often unhappy residents. They are more likely to abuse or neglect your property and may not report a maintenance issue until it becomes an expensive repair. They can give your building a bad reputation and make it difficult to find new residents. Furthermore, too many empty units make it difficult to raise rents for the units that are occupied. The good news: the best weapon you have is a customer-focused property manager who: Communicates with you, vendors, and tenants frequently Is transparent and does not withhold information Treats everyone with respect and honesty Does the right thing and looks for ways to solve problems, not escalate them Attends to maintenance issues promptly Keeps you informed, so there are no surprises Find a Hidden Gem: Build Your Property Manager's Skills and Confidence What happens if your property manager is not up to the job? Sometimes all it takes are simple changes on your part to discover your property manager has potential after all. Adjust your expectations. Have you been clear and consistent from the start? Are you expecting your property manager to work the way you do? If either of these is true, reassess your behaviors first. Learn more about your property manager, especially now with the challenges presented by the coronavirus. Even if you already have a good relationship, reach out and find out how they are doing. Discover what has changed for them. They may be facing eldercare issue, homeschooling for young ones, and their own fears, stresses, and uncertainties. Understand their underlying concerns and, if necessary, adjust your approach and expectations accordingly. Level with them. It is not fair if you are not honest and open with your property manager. Give feedback as promptly as possible. Use specific examples whenever you can. Ask for their thoughts, explain what you observed without blaming your manager, then give guidance for improvement. For example, "Ms. Jones seemed pretty upset. What do you think was going on?" After hearing your property manager out, provide feedback, and suggest a better way to handle the issue. Do not lecture. Make this a two-way conversation and an opportunity for learning. Help them learn to self-correct. Ask questions like, "How do you think you could do better in the future?" or "What else could you do to avoid this the next time it happens?" Build self-awareness and confidence by showing you trust they can improve. Stay in touch. It is your job to communicate with your property manager and keep them in the loop. This is not one of those times where "no news is good news." Schedule regular contact and stick to the schedule. This critical touchpoint communicates respect and encourages openness. Our Secret for Success At Borba Property Group, we work with our heads and our hearts to help owners and investors overcome challenges like tenant turnover. We believe in keeping our team of top-notch property managers happy, starting with hiring the right person for the job. Then we ask them to embrace our family spirit, have fun, play as a team, and acknowledge a higher power that moves our company. If these sound like the type of managers you would want for your property, contact us to see how we can help you.
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